People will always try to do what's popular regardless of how overdone it is. It's why every isekai anime ripped from Sword Art Online for a while (many still do!). Yet, SA:O wasn't even a unique concept in itself its just the one that got popular.
It may be because it's an anime, which means people can be attracted to the character design; Western Superheroes are getting boring; a case of liking barely legal characters and lewding them.
@Tjf No. I mean like the superhero academy hero in training thing. This is coming from me. It's totally gay. Every fucking tabletop superhero game now is the superhero highschool thing. I hate it.
The same idea probably applies. Tabletop games pull a lot from pop culture and the ripples that MHA made were pretty far-flung (to the point where non-anime nerds knew what it is).
I supposed I'll just give my thoughts and Occam's Razor: It's popular, it has lots of fans, and you have a template. The Media isn't creative anymore, more focused in pushing an agenda than telling a story, so why not formulate it like it's some step-by-step guide on how to become a successful story, get paid, and never talk about it ever again.
In all honesty? OCs and Waifus. It has a setting where you can just say "this power exists because Quirk" (similar to how you had a lot of X-Men OCs in the 90s because "this power exists because Mutant") and... well... lotta people like the frog.
I have not seen MHA.
I am still on the stage of reading fanfiction based on Grimdark web serries 'Worm' - about how realistic heroes would look like... it's kinda depressing reading fan fiction of it... and I am yet to get to the main story.
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